I just read a headline at news.Google.com that stated that Target is ending its pact with Amazon for them to run their online store.
I always felt it was strange that such a large company like Target would outsource their online store, but then again, Amazon has some impressive capabilities. Nevertheless, Target has created such a valuable brand image, I’m surprised they would trust anyone else to represent them.
I am a fan of Amazon, but I’m not crazy about the other sellers which are present at Amazon.com. I find it detracts from the Amazon brand.